Align your content and hashtags with the relevant trends. You can increase engagement and visibility by keeping in touch with popular trends. You can also work these into your captions and in the comments section, thus urging people to follow and engage with your brand. This can be done by asking users to follow you. People may enjoy your content, but don’t necessarily follow your brand yet. Let’s move on to how one can increase followers on an Instagram article. Being a kind of archive, stories can be categorized for easier use. Thanks to the short life of stories, highlights give your content a second life and encourages the users to follow your brand. The highlight feature of stories will enable you to organize your stories to tell them what your brand is all about. You can endorse your blogs, your posts, post relevant industry, and so on. It can also increase interactivity and give your users a behind-the-scenes look at your brand. It can increase your brand’s authenticity. Instagram stories enable you to increase your followers and grow your user base. You can also contribute your posts and stories related to that location. It can help promote your business locally, to the relevant audience. For unique products, you could send influencers a copy of the product to review and post.īy tagging your location on your content or stories, people searching for that location can come across your content. Influencers who have more than 20,000 subscribers, and have their email addresses in their bio may be interested in collaborating with your brand. Having them advertise your content will expose it to a broader audience. Pay for Sponsored Posts and Product Reviewsįirstly, it is vital to find influencers operating within your industry. The more you engage with them, the more likely you are to develop your brand. Engage with customers by following them, liking, and commenting on their content. Considering how users have already followed your competitor, they represent a high-quality audience that could become your brand’s ambassadors. You can steal followers from your competitors by engaging with them. According to research by sprout social, in the pre-COVID era, the best time to post on Instagram was at 11 AM on Monday, Tuesday, and Friday, and 2 PM on Tuesday. The more relevant users find your hashtags, the more likely they are to follow your brand.ĭoing this will ensure increased visibility for your brand. Use branded hashtags (hashtags specific to your brand) or hashtags relevant to your target audience. Hashtags can introduce your content to a brand new audience. You can also add relevant hashtags to your bio to further pique the interest of visitors. The bio should also include a link to your website or the latest content for easy accessibility. The bio gives people an idea about what your brand is all about. In a way, it’s like a homepage of your brand. Take Advantage of Your BioĪ warm and engaging bio is the first thing people see when they get to your Instagram page. How to Increase Followers on Instagram 1.
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